Influencer marketing is developing into one of the three most important marketing channels for Direct-to-Consumer (DTC) brands. For many years Google and Facebook were the only two marketing channels that mattered and influencer marketing was a nice to have. Today, influencer marketing is becoming an increasingly important part of every Direct-to-Consumer brands’ marketing strategy.
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Podcast Advertising: The Ultimate Guide Marketers are terrible at keeping secrets! Give us a new growth channel and we’ll be writing about it in LinkedIn
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