How to create a good Ad-read for your Influencer partners on YouTube

Creating a compelling marketing ad read for a product you want to advertise through influencers on YouTube requires a strategic approach. Here are 5 steps to help you get started:

1. Understand the Influencer’s Style: 

Before creating the ad read, familiarize yourself with the influencer’s content style and audience. Tailor the ad read to match their tone, language, and overall approach. This will make the ad feel more authentic and seamless within the influencer’s video.

2. Highlight the Value: 

Clearly communicate the key benefits and value of the product in the ad read. Focus on what makes the product unique, and explain how it can solve a problem or enhance the viewer’s life. Keep the messaging concise and impactful.

3. Showcase Personal Experience: 

Encourage the influencer to share their personal experience with the product, if possible. Authentic testimonials and first-hand accounts of using the product can build trust and credibility with the audience.

4. Include a Call-to-Action (CTA): 

End the ad read with a strong and clear call-to-action. Prompt the audience to take specific actions, such as visiting the product website, using a discount code, or subscribing to the influencer’s channel for more content.

5. Respect the Influencer’s Creative Input: 

Collaborate with the influencer on the ad read script, allowing them to provide input and make adjustments based on their understanding of their audience. Influencers know their followers best, and their creative input can enhance the effectiveness of the ad read.

A great example of the perfect ad read is from this video by Better Ideas, who is reading for Athletic Greens: Not only does the ad-read tie into the video authentically, but it’s crafted in a way that consumers could easily forget that it’s an ad. All brands should strive to have their ads read in this manner.


Remember, an effective ad read should seamlessly integrate with the influencer’s content and resonate with their audience. By highlighting the product’s value, providing a compelling CTA, and respecting the influencer’s creative input, you can create a marketing ad-read that drives results and benefits both the brand and the influencer.

Share This Article:

Download Our Mobile App

Partner With Us:

Grow Your Revenue with Brand Partnerships

More Posts:

AI YouTuber

The Rise of AI YouTubers: Navigating the New Frontier of Content Creation

The digital landscape is evolving at an unprecedented pace, with artificial intelligence (AI) spearheading much of this transformation. One intriguing development is the emergence of AI YouTubers, a concept that blends technology with creativity to redefine content creation. This blog post delves into what it means to be an AI YouTuber, the challenges involved, the potential benefits, and crucial factors to consider.

Shadowban Survival: Elevate Your Content & Escape Invisibility

Shadowbanning is a term that has become increasingly prevalent among content creators across various social media platforms. It refers to the practice of making a user’s content less visible or discoverable to the broader audience without any notification. This can significantly impact engagement rates, reach, and the overall success of a content creator. This blog post explores why shadowbanning might occur, what it implies for creators, how to identify if you’ve been shadowbanned, strategies to pivot from it, and preventative measures to avoid facing it.

The Power of Thumbnails: A Key to YouTube Success

As a YouTube content creator, you might wonder how essential thumbnails are for your videos. Do they make a difference? The short answer is a resounding yes. In this blog post, we’ll delve into the significance of thumbnails and explore how they can impact your channel’s success, backed by facts from credible sources.

Performance Partnerships
for Creators & Brands