Should creators license their content to brands? The last time you walked into a company’s office, did you see a video studio? Probably not, right? It is hard for brands to create entertaining video content for their audiences. With more than 80% of the content consumed online today being video, it is increasingly important that brands communicate to their customers via video.
Influencer marketing is developing into one of the three most important marketing channels for Direct-to-Consumer (DTC) brands. For many years Google and Facebook were the only two marketing channels that mattered and influencer marketing was a nice to have. Today, influencer marketing is becoming an increasingly important part of every Direct-to-Consumer brands’ marketing strategy.
You’ve heard the old saying “Give a man a fish and you feed him for a day. Teach him how to fish and you feed him for a lifetime.” I want you to visualize this old saying in the context of content marketing.
Lead generation is easiest when built on trust. Check out how influencer marketing can help build out your lead generation strategy.
Social Media Marketing: 8 Tips for Top Results Today it seems every brand along with every person on this planet frequents social media on a
It’s time to sink or swim.
It’s more than just an audience.
You’re not solving the problem. You’re not even looking at the problem.
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