My role as Sr Manager, Creator Partnerships is all about building a profitable marketing funnel by matching brands that improve lives with creators who truly care about making a difference. Having spent over 10 years working across agencies and international markets, my background working with all types of brands and talent made this role a natural fit. My partnership philosophy is simple: walk the talk, focusing on authentic storytelling and helping creators bring genuinely valuable offers that add to their community, not just push a product. My favorite content creator is world traveler Drew Binsky because he shows that people have more similarities than differences.